How it Works

Urban Filterwear to Keep Germs and Pollution Out!

Short version:

You don’t want to wear a silly looking surgeon’s mask to keep healthy. So instead of looking like you’ve come down with the bubonic plague when you walk onto the subway, you'll just be that stylish looking guy or gal sporting a designer Scough with built in protection from the harsh germ and pollution-filled world.

Results: You stay healthy and look pretty hot, if you don’t mind us saying. (But hot in the metaphorical, sexy sense, not because you have a fever.)

Long version:

If you love people but not their germs or pollution, Scough is for you. Scough is made by hypochondriacs for style conscious germaphobes. We designed it from the same materials the Ministry of Defense uses for chemical warfare—it’s not “made by a 3rd grade teacher.” It’s for people who want to look great but are serious about avoiding the flu every time some jerk doesn’t cover his mouth on an airplane, subway or in your office.

Scough creates a mini-microclimate of freshened air that’s not just a barrier to a harsh germ and pollution-filled world, but is shown to adsorb and kill viruses and pollution before you breathe it. Besides helping keep you healthy, it’s a really cool, super-soft scarf. (Did you see our hot, classically attractive, Photoshop slim non-threatening models wearing them?)

The Scough uses an activated carbon filter impregnated with silver for maximum funk killing power. There is real science, done by serious lab coat wearing folks, who created this technology for modern warfare. We just were clever enough to make it look nice, be soft and adapt it to your daily grind.

Trap. Neutralize. Kill.

Activated carbon prepared in our patent pending approach is the key to filtering out and killing viruses. The secret is its high degree of microporosity, just one gram of activated carbon has a surface area in excess of 500 m2 for trapping sneeze fragments, cough-dingle and general schmutz.

2. Neutralize
The structure of activated carbon engenders strong Van Der Waals forces, pull in pollution, germs and viruses to hold them in their crevices and neutralize them.

3. Kill
Don’t read this if you hate violence towards bacteria. We use an advanced silver ion impregnated filtration system to disrupt the basic biochemistry of bacteria, causing their cells membranes to collapse and rendering them unable to wreck havoc on your body.

Extra Filter Bonus: If you do get sick due to circumstances beyond our control, it’s really polite to wear a Scough so as not to infect co-commuters or colleagues. (It makes a great gift to those who might not get the message.)

While we can’t guarantee the Scough will keep you from getting sick, it will definitely increase your chances of staying healthy and warm.

Photography by Irene Espinosa.